Search Engine Optimization


With the increasing use of mobile technology, more people are searching for local businesses on-the-go. This fact is even truer for travelers and people who are in an unfamiliar area trying to find a local shop, restaurant or office. However, many businesses are lagging behind optimization for local SEO and may be losing opportunities every day. How to Optimize for Local SEO It is not difficult to add the information you need to make sure your site is optimized for local SEO. Here are the steps you should take: Claim your Google......

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Blogging for your business is fun, but it takes a lot of work! Perfectly blending creativity, originality, and advertisement is difficult, but there is nothing better than pressing “publish” on a piece you just invested in. However, there is this monster called “SEO.” It stands for “search engine optimization.” Basically, good search engines are looking for websites with certain qualifications. If you ignore some of these, your blog post (that you took so much time to work on) might be ignored by the public, because the search engine won’t present it as an option. SEO......

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The internet is overloaded with so much information that it makes finding specific data–including your website–a gamble. Search Engine Optimization (SEO) is a method for using specific strategies so that your website has the most exposure. If you are not aware of what SEO means for your website, or how you stack up against other competing businesses, then getting a FREE SEO Report can help. Using this SEO Report to make informed adjustments to your website can improve your business’ exposure and overall revenue. Here is how it works: Rank Analysis If you are looking for a......

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Out of site, out of mind. If your customers can’t find you then how relevant are you to their lives? Companies spend lots of time and effort creating and executing strategies that they hope are helping them move up the search engine pages. It is not enough to hope your that website is ranked well, it’s a must that you know. Let’s break down 3 essential reasons why you must Analyze Your Website’s Ranking. You can’t build an effective SEO strategy if you don’t know where your website currently ranks. You need a starting point in......

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Often when discussing search engine optimization, the importance of keywords and unique content are emphasized–and rightly so. These factors are fundamental for good SEO. Knowing how to optimize social media helps, too, and you may have already heard about accumulating “backlinks.” But a time-saving shortcut to showing up higher in the search results is having at least one very high-ranking site that links to you this is called Link Building. Here’s how link building increases your search engine optimization. Ask People You Know For Backlinks When it comes to SEO, it’s all about who your friends are. Having your link displayed......

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Does your local business rank at the top of the search engine listings? Local Search Engine Optimization (SEO) is important to help promote your business. Local SEO is a combination of strategy and persistence that will help a business rank on the first page. At RWDSEO we pride ourselves in keeping our clients at the top of the search results. Here are our top 3 Ways to Better Local SEO. Google My Business To improve your local SEO, start by claiming your business on Google. Add information about your business like address, phone number,......

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An overwhelming number of businesses who are trying to achieve a stronger online presence are under the impression that search engine optimization is too expensive, especially when you’re targeting the same keywords that the corporate giants are after. Here are three search engine marketing tips to help you compete in organic search alongside industry giants. 1. Keywords, keywords, keywords Larger well-established companies have bigger marketing budgets, so it’s integral that you target strategic keywords that will allow your brand to stay competitive. First, your brand needs to understand the importance of long-tail keywords.......

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Without a doubt, local SEO is one of the most important elements of any SEO campaign. This is especially true if local customers make up a large majority of your client base. Here are few reasons all businesses should make local SEO a huge part of their overall marketing campaign. Local SEO Is Targeted and Timely One major advantage of local SEO for businesses is that it is both targeted and timely. More and more local customers are turning to the Internet to find products and services. Therefore, local SEO will promote your......

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If you have been struggling with search engine optimization, or if you are always interested in reading about the latest tips and tricks that will give your website the edge over its competitors, you will find the following three SEO tips useful. Include Videos in Your Posts You’ve heard that your posts should include images. So you’ve done that. But did you know that videos can similarly boost your search engine rankings? Posts that have videos tend to rank higher. Just make sure that these videos don’t play automatically when someone visits......

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Images are a fundamental component of a website’s content. They grab visitors’ attention while complimenting text and/or conveying new ideas. Unfortunately, though, many webmasters neglect the basics of optimization before uploading images to their websites. Even if an image “looks” fine, it may lack certain elements that could improve its exposure in the search engines. Below are some suggestions for how to optimize your site’s images for search engines. Choose a Relevant File Name The first step in optimizing an image is to give it a relevant file name. By default, images often......

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